Drug Facts

Active ingredient

Stannous fluoride 0.454% (0.15% w/v fluoride ion)

Purposes

Anticavity, antigingivitis toothpaste

Uses

aids in the prevention of cavities
helps prevent gingivitis
helps interfere with the harmful effects of plaque associated with gingivitis
helps control plaque bacteria that contribute to the development of gingivitis

Warning

Keep out of reach of children under 12 yrs. of age. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.

Directions

adults and children 12 yrs. of age and older: Brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or physician.
do not swallow
children under 12 yrs. of age: ask a dentist

Other information

products containing stannous fluoride may produce surface staining of the teeth
adequate toothbrushing may prevent these stains which are not harmful or permanent and may be removed by your dentist
see your dentist regularly

Inactive ingredients

glycerin, hydrated silica, water, zinc lactate, sodium lauryl sulfate, trisodium phosphate, flavor, sodium gluconate, sodium saccharin, xanthan gum, cellulose gum, sodium hydroxide, mica, titanium dioxide

Questions?

1 (800) 492-7378

DISTR. BY PROCTER & GAMBLE,
CINCINNATI, OH 45202

PRINCIPAL DISPLAY PANEL - Kit Carton

Crest®
3D WHITE™

FLUORIDE TOOTHPASTE FOR ANTICAVITY & ANTIGINGIVITIS | WHITENING GEL

DAILY CLEANSING & WHITENING SYSTEM

STEP
1
DEEP CLEANSING
TOOTHPASTE

STEP
2
WHITENING
FINISHER

BRILLIANCE

DEEP CLEANS & KEEPS YOUR SMILE UP TO
99% AS WHITE AS A PROFESSIONAL POLISH*

1 TUBE NET WT 4.0 OZ (113 g) & 1 TUBE NET WT 2.3 OZ (65 g)

97198780

CREST 3D WHITE BRILLIANCE DAILY CLEANSING AND WHITENING SYSTEM
stannous fluoride kit

Product Information
Product Type	HUMAN OTC DRUG	Item Code (Source)	NDC:37000-863

#	Item Code	Package Description	Marketing Start Date	Marketing End Date
Packaging
1	NDC:37000-863-04	1 in 1 CARTON; Type 1: Convenience Kit of Co-Package	02/05/2015

Part #	Package Quantity	Total Product Quantity
Quantity of Parts
Part 1	1 TUBE	113 g
Part 2	1 TUBE	65 g

Part 1 of 2

CREST 3D WHITE STEP 1 PURIFYING CLEANSER
stannous fluoride paste, dentifrice

Product Information
Route of Administration	DENTAL

Ingredient Name	Basis of Strength	Strength
Active Ingredient/Active Moiety
STANNOUS FLUORIDE (UNII: 3FTR44B32Q) (FLUORIDE ION - UNII:Q80VPU408O)	FLUORIDE ION	1.5 mg in 1 g

Ingredient Name	Strength
Inactive Ingredients
GLYCERIN (UNII: PDC6A3C0OX)
HYDRATED SILICA (UNII: Y6O7T4G8P9)
WATER (UNII: 059QF0KO0R)
ZINC LACTATE (UNII: 2GXR25858Y)
SODIUM LAURYL SULFATE (UNII: 368GB5141J)
SODIUM GLUCONATE (UNII: R6Q3791S76)
SACCHARIN SODIUM (UNII: SB8ZUX40TY)
XANTHAN GUM (UNII: TTV12P4NEE)
CARBOXYMETHYLCELLULOSE SODIUM (UNII: K679OBS311)
SODIUM HYDROXIDE (UNII: 55X04QC32I)
MICA (UNII: V8A1AW0880)
TITANIUM DIOXIDE (UNII: 15FIX9V2JP)

Product Characteristics
Color	white	Score
Shape		Size
Flavor	PEPPERMINT	Imprint Code
Contains

#	Item Code	Package Description	Marketing Start Date	Marketing End Date
Packaging
1		113 g in 1 TUBE; Type 0: Not a Combination Product

Marketing Category	Application Number or Monograph Citation	Marketing Start Date	Marketing End Date
Marketing Information
OTC Monograph Drug	M021	02/05/2015

Part 2 of 2

CREST 3D WHITE STEP 2 WHITENING GEL
other oral hygiene products gel, dentifrice

Product Information
Route of Administration	DENTAL

Ingredient Kind	Ingredient Name	Quantity
Other Ingredients
INGR	WATER (UNII: 059QF0KO0R)
INGR	GLYCERIN (UNII: PDC6A3C0OX)
INGR	HYDROGEN PEROXIDE (UNII: BBX060AN9V)
INGR	SODIUM ACID PYROPHOSPHATE (UNII: H5WVD9LZUD)
INGR	SUCRALOSE (UNII: 96K6UQ3ZD4)
INGR	SODIUM HYDROXIDE (UNII: 55X04QC32I)

#	Item Code	Package Description	Marketing Start Date	Marketing End Date
Packaging
1		65 g in 1 TUBE; Type 0: Not a Combination Product

Marketing Category	Application Number or Monograph Citation	Marketing Start Date	Marketing End Date
Marketing Information
Cosmetic		02/05/2015

Marketing Category	Application Number or Monograph Citation	Marketing Start Date	Marketing End Date
Marketing Information
OTC Monograph Drug	M021	02/05/2015

Labeler - The Procter & Gamble Manufacturing Company (004238200)

Crest ® 3D White™ Brilliance Daily Cleansing and Whitening System