JOHNSONS BABY FIRST TOUCH GIFT SET- zinc oxide 
Kenvue Brands LLC

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Johnson's Baby First Touch Gift Set

DESITIN Maximum Strength Zinc Oxide Diaper Rash

Drug Facts

Active ingredient

Zinc Oxide (40%)

Purpose

Skin Protectant

Uses

• helps treat and prevent diaper rash

• protects chafed skin due to diaper rash and helps seal out wetness

Warnings

For external use only

When using this product

• do not get into eyes

Stop use and ask a doctor if

• condition worsens

• symptoms last more than 7 days or clear up and occur again within a few days

Keep out of reach of children.

If swallowed, get medical help or contact a Poison Control Center right away.

Directions

• change wet and soiled diapers promptly

• cleanse the diaper area

• allow to dry

• apply paste liberally as often as necessary, with each diaper change, especially at bedtime or anytime when exposure to wet diapers may be prolonged

Other information

• store at 20°C to 25°C (68°F to 77°F)

• may stain clothing

Inactive ingredients

Petrolatum, Cod Liver Oil, Lanolin, Zea Mays (Corn) Starch, Glycerin, Beeswax, Sorbitan Sesquioleate, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Tocopheryl Acetate, Fragrance

Questions?

Call toll-free 800-720-3843 or 215-273-8755 (collect)

Distributed by:
Kenvue Brands LLC

Summit, NJ 07901

PRINCIPAL DISPLAY PANEL - Kit Package

World’s

# 1

baby

and child

care

brand*

Johnson’s®

baby

first touch

gift set

value

pack

Gently

Cleanse

Heal&

Soothe

Diaper

Rash

Moisturize

Baby’s

Delicate

Skin

Healthy Skin

=

Happier Baby

Our 2 Step bath time

routine designed to

enhance engagement

with baby!

a selection of gentle products to cleanse,

moisturize, and care for baby’s delicate skin

no added parabens or dyes

*Source Euromonitor International

Limited; Beauty and Personal Care 2025

ed. As per Baby and Child-Specific Products

Category; all retail channels; value sales at

RSP; 2024 data.

Includes:

JOHNSON’S® baby HEAD-TO-TOE® wash & shampoo 13.6 FL OZ (400 ml)

DESITIN® Maximum Strength Paste 40% Zinc Oxide Diaper Rash Ointment 2 OZ (57 g)

JOHNSON’S® baby lotion 13.6 FL OZ (400 ml)

Johnson

JOHNSONS BABY FIRST TOUCH GIFT SET 
zinc oxide kit
Product Information
Product TypeHUMAN OTC DRUGItem Code (Source)NDC:69968-0947
Packaging
#Item CodePackage DescriptionMarketing Start DateMarketing End Date
1NDC:69968-0947-91 in 1 PACKAGE10/01/2025
Quantity of Parts
Part #Package QuantityTotal Product Quantity
Part 11 TUBE 57 g
Part 21 BOTTLE 400 mL
Part 31 BOTTLE 400 mL
Part 1 of 3
DESITIN MAXIMUM STRENGTH ZINC OXIDE DIAPER RASH 
zinc oxide paste
Product Information
Item Code (Source)NDC:69968-0848
Route of AdministrationTOPICAL
Active Ingredient/Active Moiety
Ingredient NameBasis of StrengthStrength
ZINC OXIDE (UNII: SOI2LOH54Z) (ZINC OXIDE - UNII:SOI2LOH54Z) ZINC OXIDE400 mg  in 1 g
Inactive Ingredients
Ingredient NameStrength
PENTAERYTHRITOL TETRAKIS(3-(3,5-DI-TERT-BUTYL-4-HYDROXYPHENYL)PROPIONATE) (UNII: 255PIF62MS)  
PETROLATUM (UNII: 4T6H12BN9U)  
COD LIVER OIL (UNII: BBL281NWFG)  
LANOLIN (UNII: 7EV65EAW6H)  
ZEA MAYS (CORN) STARCH (UNII: O8232NY3SJ)  
GLYCERIN (UNII: PDC6A3C0OX)  
SORBITAN SESQUIOLEATE (UNII: 0W8RRI5W5A)  
BEESWAX (UNII: 2ZA36H0S2V)  
.ALPHA.-TOCOPHEROL ACETATE (UNII: 9E8X80D2L0)  
Packaging
#Item CodePackage DescriptionMarketing Start DateMarketing End Date
1NDC:69968-0848-21 in 1 CARTON
157 g in 1 TUBE; Type 0: Not a Combination Product
Marketing Information
Marketing CategoryApplication Number or Monograph CitationMarketing Start DateMarketing End Date
OTC Monograph DrugM01605/27/2024
Part 2 of 3
JOHNSONS BABY HEAD-TO-TOE WASH AND SHAMPOO 
baby shampoos [baby products] liquid
Product Information
Route of AdministrationTOPICAL
Other Ingredients
Ingredient KindIngredient NameQuantity
INGRPANTHENOL (UNII: WV9CM0O67Z)  
INGRWATER (UNII: 059QF0KO0R)  
INGRCOCAMIDOPROPYL BETAINE (UNII: 5OCF3O11KX)  
INGRPEG-80 SORBITAN LAURATE (UNII: 239B50Y732)  
INGRGLYCERIN (UNII: PDC6A3C0OX)  
INGRPEG-150 PENTAERYTHRITYL TETRASTEARATE (UNII: 8L4OOQ76AM)  
INGRPHENOXYETHANOL (UNII: HIE492ZZ3T)  
INGRSODIUM METHYL COCOYL TAURATE (UNII: JVL98CG53G)  
INGRSODIUM BENZOATE (UNII: OJ245FE5EU)  
INGRDECYL GLUCOSIDE (UNII: Z17H97EA6Y)  
INGRCITRIC ACID (UNII: 2968PHW8QP)  
INGRETHYLHEXYLGLYCERIN (UNII: 147D247K3P)  
INGRALOE BARBADENSIS LEAF (UNII: ZY81Z83H0X)  
INGRPPG-2 HYDROXYETHYL COCAMIDE (UNII: 34N07GUJ3X)  
Packaging
#Item CodePackage DescriptionMarketing Start DateMarketing End Date
1400 mL in 1 BOTTLE; Type 0: Not a Combination Product
Marketing Information
Marketing CategoryApplication Number or Monograph CitationMarketing Start DateMarketing End Date
Cosmetic07/25/2025
Part 3 of 3
JOHNSONS BABY LOTION 
lotions, oils, powders, and creams [baby products] lotion
Product Information
Route of AdministrationTOPICAL
Other Ingredients
Ingredient KindIngredient NameQuantity
INGRALOE BARBADENSIS LEAF (UNII: ZY81Z83H0X)  
INGRCOCOS NUCIFERA (COCONUT) OIL (UNII: Q9L0O73W7L)  
INGRWATER (UNII: 059QF0KO0R)  
INGRGLYCERIN (UNII: PDC6A3C0OX)  
INGRCAPRYLYL GLYCOL (UNII: 00YIU5438U)  
INGRPANTHENOL (UNII: WV9CM0O67Z)  
INGRCETYL ALCOHOL (UNII: 936JST6JCN)  
INGRCARBOMER INTERPOLYMER TYPE A (55000 CPS) (UNII: 59TL3WG5CO)  
INGRPHENOXYETHANOL (UNII: HIE492ZZ3T)  
INGRSODIUM HYDROXIDE (UNII: 55X04QC32I)  
INGRISOPROPYL PALMITATE (UNII: 8CRQ2TH63M)  
INGRPOTASSIUM CETYL PHOSPHATE (UNII: 03KCY6P7UT)  
Packaging
#Item CodePackage DescriptionMarketing Start DateMarketing End Date
1400 mL in 1 BOTTLE; Type 0: Not a Combination Product
Marketing Information
Marketing CategoryApplication Number or Monograph CitationMarketing Start DateMarketing End Date
Cosmetic08/11/2025
Marketing Information
Marketing CategoryApplication Number or Monograph CitationMarketing Start DateMarketing End Date
OTC Monograph DrugM01610/01/2025
Labeler - Kenvue Brands LLC (118772437)

Revised: 9/2025
Document Id: 3f8384ef-5fb9-bf00-e063-6394a90a9473
Set id: 3f838eb7-42a3-c96b-e063-6294a90a7491
Version: 1
Effective Time: 20250926
 
Kenvue Brands LLC