CREST SENSITIVITY CLINICAL SENSITIVITY RELIEF- potassium nitrate and sodium fluoride paste, dentifrice 
The Procter & Gamble Manufacturing Company

Disclaimer: Most OTC drugs are not reviewed and approved by FDA, however they may be marketed if they comply with applicable regulations and policies. FDA has not evaluated whether this product complies.

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Crest

SENSITIVITY

Drug Facts

Active ingredientsPurpose
Potassium nitrate 5%Toothpaste for sensitive teeth
Sodium fluoride 0.243%Toothpaste for cavity prevention

Uses

  • when used regularly, builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets or contact
  • aids in the prevention of cavities

Warnings

When using this product do not use longer than four weeks unless recommended by a dentist

Stop use and ask a dentist if problem lasts or gets worse. Sensitive teeth may indicate a serious problem that may need prompt care.

Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.

Directions

  • do not swallow
  • 12 yrs. & older: Apply at least a 1-inch strip of the product onto a soft bristled toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) or as recommended by a dentist. Make sure to brush all sensitive areas of the teeth.
  • do not use in children under 12 yrs.

Inactive ingredients

water, hydrated silica, glycerin, sorbitol, trisodium phosphate, sodium lauryl sulfate, flavor, cellulose gum, alcohol (1.09%), xanthan gum, sodium saccharin, polysorbate 80, sodium benzoate, cetylpyridinium chloride, benzoic acid, polyethylene, iron oxides, titanium dioxide, blue 1 lake, yellow 10 lake, blue 1, yellow 5

Questions?

1-800-492-7378

Dist. by Procter & Gamble,
Cincinnati, OH 45202

www.crest.com

PRINCIPAL DISPLAY PANEL - 116 g Carton

Crest
SENSITIVITY
TOOTHPASTE FOR SENSITIVE TEETH AND CAVITY PREVENTION

NET WT 4.1 OZ (116 g)

CLINICALLY PROVEN SENSITIVITY INGREDIENT WITH FLUORIDE

CLINICAL

SENSITIVITY
RELIEF

MAXIMUM STRENGTH*

WHITENING
PLUS
SCOPE

MINTY FRESH PASTE

Principal Display Panel - 116 g Carton
CREST SENSITIVITY  CLINICAL SENSITIVITY RELIEF
potassium nitrate and sodium fluoride paste, dentifrice
Product Information
Product TypeHUMAN OTC DRUGItem Code (Source)NDC:37000-512
Route of AdministrationDENTAL
Active Ingredient/Active Moiety
Ingredient NameBasis of StrengthStrength
POTASSIUM NITRATE (UNII: RU45X2JN0Z) (NITRATE ION - UNII:T93E9Y2844) POTASSIUM NITRATE50 mg  in 1 g
SODIUM FLUORIDE (UNII: 8ZYQ1474W7) (FLUORIDE ION - UNII:Q80VPU408O) FLUORIDE ION1.4 mg  in 1 g
Inactive Ingredients
Ingredient NameStrength
WATER (UNII: 059QF0KO0R)  
HYDRATED SILICA (UNII: Y6O7T4G8P9)  
GLYCERIN (UNII: PDC6A3C0OX)  
SORBITOL (UNII: 506T60A25R)  
SODIUM LAURYL SULFATE (UNII: 368GB5141J)  
CARBOXYMETHYLCELLULOSE SODIUM (UNII: K679OBS311)  
ALCOHOL (UNII: 3K9958V90M)  
XANTHAN GUM (UNII: TTV12P4NEE)  
SACCHARIN SODIUM (UNII: SB8ZUX40TY)  
POLYSORBATE 80 (UNII: 6OZP39ZG8H)  
SODIUM BENZOATE (UNII: OJ245FE5EU)  
CETYLPYRIDINIUM CHLORIDE (UNII: D9OM4SK49P)  
BENZOIC ACID (UNII: 8SKN0B0MIM)  
TITANIUM DIOXIDE (UNII: 15FIX9V2JP)  
FD&C BLUE NO. 1 (UNII: H3R47K3TBD)  
D&C YELLOW NO. 10 (UNII: 35SW5USQ3G)  
FD&C YELLOW NO. 5 (UNII: I753WB2F1M)  
ALUMINUM OXIDE (UNII: LMI26O6933)  
Product Characteristics
Colorgreen (with green specks) Score    
ShapeSize
FlavorPEPPERMINT, SPEARMINTImprint Code
Contains    
Packaging
#Item CodePackage DescriptionMarketing Start DateMarketing End Date
1NDC:37000-512-021 in 1 CARTON08/30/201009/16/2015
1NDC:37000-512-0124 g in 1 TUBE; Type 0: Not a Combination Product
2NDC:37000-512-041 in 1 CARTON08/30/201009/16/2015
2116 g in 1 TUBE; Type 0: Not a Combination Product
Marketing Information
Marketing CategoryApplication Number or Monograph CitationMarketing Start DateMarketing End Date
OTC monograph not finalpart35608/30/201009/16/2015
Labeler - The Procter & Gamble Manufacturing Company (004238200)

Revised: 10/2016
Document Id: 3eae059b-25ec-6850-e054-00144ff88e88
Set id: 033c5d94-6f38-4812-abf5-54299ba75571
Version: 2
Effective Time: 20161012
 
The Procter & Gamble Manufacturing Company